Google SearchAustralia's nerdiest SEO agency 🤓Est. 2015
The SEO agency that measures in sales, not rankings
When Australians search for what you sell, their wallet's already out. We get you to the top of Google for those searches, and show you every call and sale that came from it.
★★★★★4.9 stars on Google Winner, Best Use of Search136 episodes of The SEO Show
This month+41%184leads from organicCalls 112 · Forms 58 · Orders 14
SEO clients, past and present
It's pretty simple.
We rank our clients in Google and AI answers.
Search engine optimisation (SEO) is how your business gets found when a prospective customer searches. Our team of SEO nerds optimises your website and builds its authority until Google can't resist showing you.
Who we're for
Service businesses with a phone that needs to ring: air conditioning, pools, roofing, clinics, law firms, the trades. Online stores with real margins. Brands that have outgrown a one-person SEO and want a team that owns the result.
Most of our clients spend between $2,000 and $10,000 a month on their SEO campaign.
Who we're not for
Solopreneurs, fledgling startups and tight budgets. SEO is a long-term investment and should be part of a broader marketing mix. It won't explode your business overnight, despite what some agencies claim.
If you need page one by next month, a $500 retainer, or an agency to nod along to a plan you're demanding, we'll say so on the first call and point you somewhere better suited to you.
We have a physical presence in Sydney and the Gold Coast, and we serve clients all over Australia, from Brisbane to Perth.SydneyGold CoastBrisbaneMelbournePerthAdelaideRegional AU
3 years of SEO with Local Digital = total market dominance(go on, check Google yourself)
flower delivery melbourne#1 on Google
flower delivery sydney#1 on Google
flower delivery brisbane#1 on Google
flower delivery perth#1 on Google
flower delivery gold coast#1 on Google
Why clients stay
Four reasons clients stay past the three-month minimum
01Reports that lead with leadsEvery SEO report we send has calls, forms and sales on page one. Rankings are on page four. If a keyword moves and the phone doesn't, we tell you, and we change the plan.
02Month to month after three monthsNo twelve-month contract and no notice period. You own every page, link and account we build, and it all goes with you if you leave.
03The people on the podcast do the workMichael and Arthur host The SEO Show. Rob runs the SEO team. The strategy in your proposal comes from the same people who explain it into a microphone, in public, where anyone can check it.
04Everything in-houseSEO specialists, SEO consultants, developers, copywriters and link builders on our payroll. You get one Slack channel with every one of them in it. Nothing goes to a freelancer marketplace.
We produce Australia's favourite podcast about SEO
Michael and Arthur have hosted The SEO Show since June 2021. Suburb pages, link building, migrations, AI search, what to pay an agency and when to fire one. Business owners listen to it to check whether their current SEO company is doing the work. Some of them then hire us.
One monthly retainer covers every SEO service we need to rank your site, from technical and on-page SEO to link building, local SEO and AI answers. There's no confusing menu to pick from and no "turbo boost" upsell nonsense.
01
Technical SEO
We start in your code, your server and your CMS. Crawl errors, slow pages, duplicate URLs, redirects that go nowhere: the faults that stop Google indexing pages you've already paid for. Every technical SEO audit comes back as a list of fixes, and our developers make them. Core Web Vitals, schema, hreflang and site migrations sit here too. When a national office technology brand lost its rankings in a migration, this team recovered them and took the site to 12,563 ranking keywords, past its pre-migration numbers.
Keyword research and keyword mapping, so every service you sell and every suburb you serve has a page that deserves to rank. A content audit finds the pages dragging the rest down. Then our writers produce the copy, in your voice, with the search terms where Google expects to find them. Service and suburb pages are a specialty. For a Brisbane grower, a new keyword map and rewritten pages took them from around 100 ranking keywords to 343 in under two months.
03
Link building and off‑page SEO
Off-page SEO is mostly links from real websites with real readers: digital PR, guest content, the industry directories worth being in, and mentions of your brand that forgot to link. Our in-house outreach team does this every month and scores every link partner for quality, drawing on a publisher network built over 10+ years. For a Sydney pool builder we laid local directory and citation links first, then earned links from sites in their niche. Their main term went from page two to #2 inside two months.
If your customers search "near me", the map pack matters as much as the blue links under it. Local SEO covers your Google Business Profile, reviews, citations and service-area pages, and we work on them alongside the website, suburb by suburb. A Gold Coast air conditioning company holds 90+ first-place rankings across the region on the back of that work.
ChatGPT, Gemini, Claude and Google's AI Overviews now answer "who's the best plumber in Penrith". Structured content, entity signals and reviews get your business named in those answers. It's part onsite optimisation and structure, part offsite content seeding so the AI tools understand you. We track where your business is named in AI Overviews and chat answers and report it next to your Google rankings.
A monthly report built around outcomes: organic traffic, leads, conversions and revenue. Rankings are in there too, but you're not an SEO nerd, so page one shows what you care about. You also get a Slack channel with the whole team in it, so you can talk to us like we're part of your business.
Industries
SEO results by industry
Tradies, clinics, online stores and national brands all search differently, so their SEO campaigns look different too. One number from each is below, and the full case studies are on our results page.
Air conditioning, pools, roofing and renovations 90+first-place rankings for a Gold Coast air conditioning company
Ecommerce SEO
Online stores with real margins 286%more organic revenue for an online computer retailer
Clinics and health
Podiatry, cosmetic medicine and specialists 73%more leads for a Sydney podiatry group
Businesses that serve one suburb
Single-location services that need their postcode #1for a CBD beauty salon's two main services
National and enterprise brands
Large, multi-site and migration-heavy websites 12,563ranking keywords for an office technology brand after a migration recovery
Manufacturers and B2B
Niche products with small, valuable search volumes #1for a mirror manufacturer's main product terms
How it works
From first call to first report
1Before you sign
Free SEO audit and proposal
Send us your website. We crawl it, check your competitors and come back with the pages to cut, keep and rebuild, plus a price. If SEO is the wrong tool for your business we'll say so and suggest what's right.
2First 90 days
A 90-day plan
Month one is foundations: technical fixes, tracking, the keyword map and your SEO strategy. Months two and three are the build: new pages, rebuilt pages, content and the first links.
3Every month
Build, every month
Pages, content, links and technical work, on a schedule you can see on the project board. Questions go in Slack and get answered by the person doing the work.
4First of the month
Report on leads
Calls, forms and sales from organic search, this month against last. Then we adjust next month's plan based on what the phone did.
Technical fixes live within weeks. Rankings for competitive terms move in two to four months and keep compounding after that.Start with the free audit
What SEO costs
What SEO costs with us
One monthly number for all of our SEO services. Content, links, technical work and consulting are inside it, along with our in-house tools.
What you need to invest depends on how competitive your market is and how far behind you're starting. A slate roofer in Sydney needs a different campaign to a national furniture retailer, and we'll tell you which one you are before you commit to anything.
Read more 👀
We used AI, scrapers and our own tools to audit the pricing of 220+ Australian SEO agencies and prepare the ultimate guide to what SEO actually costs.
Most clients invest $2k to $10ka month, for most clientsAll inside the one numberTechnical SEO and developer timeContent: keyword mapping, new and rebuilt pagesLink building, in-house every monthLocal SEO and Google Business ProfileAI answers, reporting and our own toolsMost clients sit in this range; our largest national and ecommerce campaigns run to $20k. Three-month minimum, then month to month. No notice period, and everything we build stays yours.
Where we work
An Australian SEO agency with offices in Sydney and the Gold Coast
Clients in Melbourne, Brisbane, Perth, Adelaide and regional Australia work with us the same way as clients down the road, with a Slack channel for questions and a report on the first of the month.
Head office · Parramatta
SEO agency in Sydney
Level 4, 9 George StParramatta NSW 2150
Our head office in Western Sydney. SEO for Sydney businesses from Penrith to the Northern Beaches, run by the team that sits here.
Agencies charge anywhere from $500 to $20,000 a month. The cheap end is where the horror stories come from. We start at $2,000 per month with content, links, technical work and consulting inside the one number. We've published a full breakdown of what Australian agencies charge and what you get at each level. What Australian agencies charge →
Technical fixes show within weeks. Competitive rankings move in two to four months. Mr Pools went from page two to #2 for "custom pools" in under two months. Pearsons Gifting took twelve months to reach #1 for "hamper delivery sydney" against every established competitor in Sydney. Both are normal. We'll tell you which one your market looks like before you start.
If Google is how your customers find businesses like yours, and nobody on your team has the hours every month for technical work, content and outreach, yes. If your customers come from referrals and Instagram, we'll tell you to keep your money. We say that on about 60% of first calls.
Technical SEO, on-page and content, link building, local search, AI answers and reporting, in one retainer. Our in-house tools come with it at no extra cost. There's no separate content or link budget to approve later.
SEO services are the work that moves your website up Google's organic results. The four core ones are technical SEO (a site Google can crawl and load fast), on-page SEO and content (pages that match what people search), off-page SEO or link building (other websites linking to yours) and local SEO (Google Maps and your Business Profile). Some agencies sell each one separately. Ours sit inside one monthly retainer. What every campaign includes →
The best SEO agency for you is one whose clients look like your business and whose reports show leads. To make that easier to judge, we scored 232 Australian SEO agencies on public data, from Google reviews and published results to contract terms and team tenure. The rankings are published, including where we placed and how the score works. Best SEO agencies in Australia →
Yes, in-house, every month. Our outreach team works with Australian publishers and industry sites, and you'll see every link we land with the site's traffic next to it. How we build links →
A three-month minimum to start, then month to month with no notice period. You own your accounts and everything we build, and the full terms are short enough to read in a minute, which is why we called them the Very Fair Terms. Read the Very Fair Terms →
No, for two reasons. First, a lot of people still use Google, and many have never touched an AI assistant. Second, good SEO is what gets you found in the AI tools: AI Overviews, ChatGPT and Gemini pull their answers from pages that already rank and from businesses with strong reviews and citations. The work is the same, with more weight on structure, entities and reviews. We run it as its own service, AI Answers, and report on it separately. Our AI Answers service →
An SEO agency gets your website ranking higher in Google for the searches your customers make, then turns that traffic into enquiries. Ours works in four streams every month: fixing whatever the technical crawl found, writing and rebuilding pages against the keyword map, landing links from other websites, and working your Google Business Profile. Then we report the leads it produced, and you can watch each task move across the project board.
Yes. Melbourne, Brisbane, Perth, Adelaide and regional Australia, on the same process. The Parramatta and Burleigh Heads offices are where the team sits, and the Slack channel works from anywhere.
Yes. The audit tells us what the last agency built and whether to keep it or cut it. We've inherited plenty of campaigns that had good pages and bad links, or the reverse. Send us the site and we'll tell you what we find.
What clients say4.9 from 100+ verified reviews · 300+ 🇦🇺 businesses since 2015
Reviews gathered from
Video testimonials
Callan PascoeClearlight Designs
Avi PollakPearson's Florist
Adam ShalalaIN SPORT
Wayne FrancisRecompute
Billy GanleyPointBrik
Andrew GerberSnappy Photobooths
Gerry CaradonnaTim & Gerry's
JasmineMy Dress Box
HimalMonster Furniture
Auto Bookings OnlineMore leads, more sales
Dylan BertovicStryve Finance
Jack RobbinsUV Guard
Client feedback reelFive clients on SEO, Ads & Social
Sam KorkeesEVSE
Chris CostinActronAir
Chris WattsFlavours Catering
AbbieThe Lucy Rose Clinic
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